Chicago, IL, USA < change city >

PRISCILLA OF BOSTON

We invite you to discover an exclusive bridal shopping experience like no other. Visit our signature Priscilla of Boston salon for highly personalized attention and a distinctive selection of couture gowns by celebrated designers. Our specialized consultants will help you create a wedding day look that is uniquely yours through customization options, exquisite accessories, and modern bridal party attire.

Our signature salon is designed with the same ideals of luxury and tradition found in our dresses. The Priscilla legacy launched more than 60 years ago when fashion designer Priscilla Kidder opened an exclusive shop in Boston, Massachusetts. Her unique, handcrafted dress designs quickly became legendary in the bridal world. The high-profile designer of choice for American icons from the White House to Grace Kelly, Priscilla of Boston continues to deliver classic styles that transcend time.

Our selection is sure to have something you'll fall in love with. We have carefully chosen top designer brands with a range of styles, personalities, and price points so every bride can find the perfect wedding dress. Choose Priscilla of Boston for timeless elegance and classic beauty. Melissa Sweet offers an array of fashion-forward, whimsical styles. Platinum is the embodiment of luxury and opulent couture. Vineyard Collection combines sophisticated style and of the moment fashions. The Reverie line is perfect for non-traditional brides with a unique sense of style. And the newest line Jewel features glamorous gowns for the modern bride. We also feature a fabulous assortment of bridal party dresses and accessories to complete any look.

Priscilla of Boston has built a reputation for legendary quality and customer service. And unlike other salons, we are the brands. This means you’ll have access to the entire collections, including innovative new styles arriving each season. We are so dedicated to making your wedding dreams come true that if you see one of our dresses in a magazine or on our website and it's not at your location, we'll fly it in for you. From the moment you walk through our door to your memorable walk down the aisle, you can trust us to make sure your special day is nothing short of spectacular.